Prong vs. Bezel vs. Channel: Which Setting Style Do Customers Desire The Most?
Prong, bezel, or channel? Your customers already have a favorite. Do you know which one? When customers walk into your store, they’re not just buying a diamond. They’re buying
Silkenne by CHANDRA: Jewelry that drapes like silk, shines seamlessly.
Jewelry, Reimagined Traditional bracelets and necklaces are beautiful, but often rigid. They sit where they’re placed, they tangle, they resist movement. Silkenne by CHANDRA chan
Why In-House CAD and Sampling Make All the Difference
In jewelry, speed isn’t just about being quick. It’s about being ready when your customer is ready without ever cutting corners on design or quality. That’s why, at Chandra,
5 Mistakes To Avoid When Launching a Custom Jewelry Line
Launching a custom jewelry line can set your store apart, but only if it’s done right. At Chandra Jewels, we’ve worked with retailers globally and noticed some common mistakes